How To Fix BAD Etsy Listings (3 Easy Steps)

Are your Etsy listings struggling to get sales? In this video, I break down my Etsy Listing Success Formula into three simple steps to help you create listings that actually sell. After listing thousands of my own products and helping hundreds of Etsy sellers, I’ve learned what works—and what doesn’t.

Here’s what we cover: 

1. Research (80% of your success!) 

 • How to find high-demand products before you even create a listing

 • Using keyword research tools (like Alura) to target the right buyers

 • Analyzing your competition to improve your product positioning

 • Justifying higher pricing by adding more value

2. Completing Your Listing (15% of your time!) 

 • The must-have elements every Etsy listing needs to perform well

 • How to properly format titles, tags, descriptions, and attributes 

 • The SEO tricks Etsy sellers often miss (like alt text & backlinks)

 • Optimizing photos, variations, and shop sections for better conversions

3. Analyzing & Adjusting (5% of your effort!) 

 • When to tweak your listings—and when to leave them alone

 • Understanding conversion rates and how to improve them

 • How to tell if it’s an SEO issue, pricing issue, or a traffic problem 

 • Why impatience is a listing killer and what to do instead